Fostering faculty participation in adopting Open Educational Resources can be challenging when faculty lack full competency in digital literacy. Digital literacy is a pillar of UNESCO's Sustainable Development Goals and integral to the adoption of OER. Creating resources and training to provide faculty comfort in learning digital literacy can help in the buy-in and adoption of OER. This requires collaboration in a variety of areas across campus and identification of people who can teach these skills in multiple areas.
This presentation will focus on how to use public relations tactics to create buy-in among faculty members that promotes institutional spread of digital literacy and OER across a small, non-profit minority-serving institution in the United States.
Included in
[Session 3D]: Digital Capability, Artificial IntelligenceReferenceshttps://prsa.org iabc.comAuthor KeywordsDigital competence, Public Relations, Open Educational Practices, Open Educational Strategies
